An editorial pitch for the oldest and most distinguished high-end mall in Indonesia, Plaza Indonesia. The purpose of the pitch was to create a custom publishing that showcase their vendor’s product to visitors, with the latest news of luxurious lifestyle, fashion, branded items and interviews with international celebrities. Visually, it has a clean and edgy look, and at the same time classy and elegant.
Scope of work: Editorial content and art direction, digital imaging, stock images, photoshoots, layout design and production.
